ProductCompetitors
Who's moving up on your searches — and how they do it.
The sites you compete with in Google and AI answers: their new pages, their moves, and the searches they win.
Who moved up
Where you lost ground, who ranks there now, and how likely their move is to explain it — never a claim on your lost clicks.
Their moves
New pages, prices and content — recorded in Changes.
In AI answers
Who is named instead of you, and on which questions.
Reads from
Search ConsoleSemrush
An example
Competitor
CrewBoard's “Rotaly alternative” page outranks Rotaly on its own comparison queries
Rotaly, a SaaS product
More of the platform
Changes and verdictsWhat changed, why, and whether each fix workedAsk Dottpace AIQuestions answered from your own dataIntegrationsWhat each tool feeds, and what it can changeSEO SearchSearches, pages, positions and clicksAI SearchWhat ChatGPT, Gemini and AI Overviews sayLocalMap results, reviews and profilesMentions and CommunitiesWhere people name you, and where to join inTopicsWhat to write next, by real demandHealth and Agent ReadinessSite health, and whether AI agents can use your siteContentThe library, and an editor that knows your searchesGrowth and ReportsTraffic to revenue, and reports clients can read